The Sacrament trailer, our second text, begins with a fact flashed on the screen: "In 2013, reporters from Vice Media traveled to a secret religious community known as 'Eden Parish.'" Right off the bat, there is evidence that this description of Eden Parish is logistical because it was seen by real reporters.
Logos is a large part of how people become involved with cults in the first place and is depicted by the actors throughout the text. Eden Parish was a religious cult run by a pseudo-Christian cult leader Jim Jones. In order to draw in his victims, he would make joining seem like common sense - like Christianity was what brought them together. In order to get his followers behind him, not only did he go by the name of "Father," but he would say phrases such as "this is the last sacrament." By using the Bible, Jim Jones managed to convince his followers that what he was doing was logical and right. However, as seen in the trailer, this type of logic only worked on those who are truly susceptible to it. Upon the arrival of the reporters, many families showed signs of wanting to leave Eden Parish. While Jim Jones' use of logos appeared to work, many people were simply too afraid to try and leave. In the end, his logistical approach of using fear and conformity is what created this cult.